The Department of Journalism and Mass communication, Center for Management Studies, JAIN (Deemed-to-be University) is organizing a week-long campaign on Mental Health and Media called Akira. The campaign will hold a host of events such as a peaceful gathering, a state-level seminar on mental health and media, a charity fair, painting competition, and open dialogue. It also highlights the seriousness of key mental health issues such as low self-esteem, depression and anxiety via various activities and media.